Business model pioneers : how innovators successfully implement new business models / Kai-Ingo Voigt, Oana Buliga, Kathrin Michl.

Business model innovations are conceived and implemented by a special type of entrepreneur: business model pioneers. This book presents 14 compelling case studies of business model pioneers and their companies, who have successfully introduced new business ideas to the market. The examples range fro...

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Bibliographic Details
Main Authors: Voigt, Kai-Ingo (Author), Buliga, Oana (Author), Michl, Kathrin (Author)
Format: Ebook
Language:English
Published: Switzerland : Springer International Publishing, [2016]
Series:Management for professionals.
Subjects:
Online Access:Click here to view this book
Springer eBooks
Description
Summary:Business model innovations are conceived and implemented by a special type of entrepreneur: business model pioneers. This book presents 14 compelling case studies of business model pioneers and their companies, who have successfully introduced new business ideas to the market. The examples range from industries such as retail, media and entertainment to services and industrial projects. For each example, the book provides information on the market environment at the time of launch and illustrates the driving forces behind these business models. Moreover, current market developments are highlighted and linked to the evolution of the business models. Lastly, the authors present the profile of a typical business model pioneer.
Physical Description:1 online resource (ix, 215 pages) : illustrations.
Bibliography:Includes bibliographical references.
ISBN:3319388452
9783319388458
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