Brand identity essentials : 100 principles for designing logos and building brands / Kevin Budelmann, Yang Kim, Curt Wozniak.
This title outlines and demonstrates basic logo and branding design guidelines and rules through 100 principles including the elements of a successful graphic identity, identity programs and brand identity, and all the various strategies and elements involved.
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Main Authors: | , , |
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Format: | Ebook |
Language: | English |
Published: |
Beverly, Mass. :
Rockport Publishers,
[2010]
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Subjects: | |
Online Access: | Click here to view this book |
Summary: | This title outlines and demonstrates basic logo and branding design guidelines and rules through 100 principles including the elements of a successful graphic identity, identity programs and brand identity, and all the various strategies and elements involved. |
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Item Description: | Includes index. |
Physical Description: | 1 online resource (208 pages) : illustrations (chiefly colour) |
ISBN: | 1610580680 9781610580687 |