Visitor experience design / edited by Noel Scott, Jun Gao, Jianyu Ma.
The aim of this book is to examine the best practice in creating and delivering exciting and memorable visitor experiences from a cognitive psychological perspective. It consists of 17 chapters organized into six parts. Part I provides the theories and frameworks of the tourist experience. The next...
Saved in:
| Other Authors: | |
|---|---|
| Format: | Ebook |
| Language: | English |
| Published: |
Wallingford, Oxfordshire ; Boston, MA :
CABI,
[2017]
|
| Series: | CABI series in tourism management research ;
5. |
| Subjects: | |
| Online Access: | CAB eBooks |
| Summary: | The aim of this book is to examine the best practice in creating and delivering exciting and memorable visitor experiences from a cognitive psychological perspective. It consists of 17 chapters organized into six parts. Part I provides the theories and frameworks of the tourist experience. The next three parts examine the pre-experience stage (Part II), on-site experiences (Part III), and post-experience outcomes (Part IV). Part V provides cases of specific tourism experiences; while the lone chapter in Part VI provides a conclusion and thoughts on future research. |
|---|---|
| Physical Description: | 1 online resource. |
| Bibliography: | Includes bibliographical references and index. |