Toxic sludge is good for you : the public relations industry unspun / Media Education Foundation ; producer, Margo Robb.
Exposing the invisible - but all-pervasive - public relations industry, Toxic Sludge Is Good for You helps viewers understand the tools PR professionals use to shape public opinion. Naomi Klein, acclaimed journalist and author of the best-selling book No Logo, examines the rise of international bra...
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| Other Authors: | , , , , , |
| Format: | Streaming video |
| Language: | English |
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[Place of publication not identified] :
Media Education Foundation,
2002.
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| Online Access: | A Kanopy streaming video Cover Image |
| Summary: | Exposing the invisible - but all-pervasive - public relations industry, Toxic Sludge Is Good for You helps viewers understand the tools PR professionals use to shape public opinion. Naomi Klein, acclaimed journalist and author of the best-selling book No Logo, examines the rise of international branding and the grassroots anti-corporate campaigns it has inspired. She asks viewers to consider the costs of globalization, including the disappearance of public space, consumer choice, and stable, meaningful work. This engaging film reveals how much of what the public sees as factual, unbiased news and information has its origins in corporate boardrooms. Featuring interviews with John Stauber, of PR Watch and cultural theorists Stuart Ewen and Mark Crispin Miller. |
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| Physical Description: | 1 streaming video file (45 min.) |
| Playing Time: | 00:45:00 |
| Format: | Mode of access: World Wide Web. |
| Audience: | Grade 9+ Higher education. |
| Production Credits: | Editor, Jeremy Smith. |