Writing for social media / Carrie Marshall.

Engaging and interacting through social media is essential for businesses in this day and age. Writing for social media can be difficult to get right and even big brands can get it wrong. This book walks you through how to write effectively for social media to deliver maximum benefit for your busine...

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Bibliographic Details
Main Author: Marshall, Carrie (Author)
Format: Ebook
Language:English
Published: Swindon : BCS, [2018]
Subjects:
Online Access:Click here to view this book
Description
Summary:Engaging and interacting through social media is essential for businesses in this day and age. Writing for social media can be difficult to get right and even big brands can get it wrong. This book walks you through how to write effectively for social media to deliver maximum benefit for your business. Topics include how to develop an online persona, how to tailor your messages across different social media platforms, how to appeal to your audience and how to use social media tools.
Physical Description:1 online resource (xi, 74 pages)
Bibliography:Includes bibliographical references and index.
ISBN:9781780174525 (e-book)
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