Steve Jobs : master of impression management / Ronald H. Humphrey.
The charismatic leadership style of Steve Jobs, cofounder of Apple and former CEO of Pixar, is the central concern of this case. It has been said that Jobs' vision, creativity and mastery of impression management has ensured success for Apple, even after his death. Readers are required to consi...
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| Main Author: | |
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| Format: | Ebook |
| Language: | English |
| Published: |
[London] :
SAGE,
2016.
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| Series: | SAGE knowledge. Cases.
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| Subjects: | |
| Online Access: | SAGE |
| Summary: | The charismatic leadership style of Steve Jobs, cofounder of Apple and former CEO of Pixar, is the central concern of this case. It has been said that Jobs' vision, creativity and mastery of impression management has ensured success for Apple, even after his death. Readers are required to consider the importance of charismatic leadership and impression management and its application to other organizations. |
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| Item Description: | Originally Published in: Humphrey, R. H. (2013). Steve Jobs: Master of Impression Management. In Effective leadership: Theory, cases and applications (pp. 344-345). Los Angeles: SAGE Publications, Inc. ISBN: 9781412963558. |
| Physical Description: | 1 online resource : illustrations. |
| ISBN: | 1506324657 9781506324654 |