ABC's search for the pied piper of consultants / Sunil Sharma & Srinivasa Addepalli.
The case provides a rich description of an actual decision-making situation related to selection of a consulting company. An Indian company that has recently acquired a US-based manufacturer of widgets intends to capture 20% market share in the Indian widget market. When in-house efforts did not yie...
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| Main Authors: | , |
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| Format: | Ebook |
| Language: | English |
| Published: |
[London] :
SAGE,
2016.
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| Series: | SAGE knowledge. Cases.
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| Subjects: | |
| Online Access: | SAGE |
| Summary: | The case provides a rich description of an actual decision-making situation related to selection of a consulting company. An Indian company that has recently acquired a US-based manufacturer of widgets intends to capture 20% market share in the Indian widget market. When in-house efforts did not yield results, the company decided to explore the option of hiring an external consulting firm to develop a growth strategy. The case provides the perspectives of various stakeholders as they examine the various trade-offs involved in the selection of a strategy consultant. |
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| Item Description: | Originally Published in: Sharma, S., & Addepalli, S. (2014). ABC's Search for The Pied Piper of Consultants. BP0376. Ahmedabad: Indian Institute of Management, Ahmedabad. |
| Physical Description: | 1 online resource : illustrations. |
| ISBN: | 1473975271 9781473975279 |