Yonyou 2013 / F. Warren McFarlan, Xiaoming Zheng & Ziqian Zhao.
In January 2013, Yonyou Software, the largest management software company in Asia-Pacific, unfolded its three-year business strategy to step up platform development. Following its decade earlier transition from financial software to management software, Yonyou's three-year business strategy was...
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| Main Authors: | , , |
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| Format: | Ebook |
| Language: | English |
| Published: |
[London] :
SAGE,
2016.
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| Series: | SAGE knowledge. Cases.
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| Subjects: | |
| Online Access: | SAGE |
| Summary: | In January 2013, Yonyou Software, the largest management software company in Asia-Pacific, unfolded its three-year business strategy to step up platform development. Following its decade earlier transition from financial software to management software, Yonyou's three-year business strategy was again a business model revolution. This book details Yonyou's plans. |
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| Item Description: | Originally Published in: McFarlan, F. W., Zheng, X. & Zhao, Z. (2014). Yonyou 2013. 0-314-331. Beijing: Tsinghua SEM China Business Case Center. |
| Physical Description: | 1 online resource : illustrations. |
| ISBN: | 1473962498 9781473962491 |