zipRealty : leading a start-up to the next level (B) / Jennifer Chatman.
Start-up company zipRealty is a real estate brokerage that leveraged the Internet on the belief that selling or buying a home could be faster, easier, and more efficient than was possible with existing approaches to residential home transactions. Despite zipRealtys successes, the company experienced...
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Main Author: | |
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Format: | Ebook |
Language: | English |
Published: |
London :
SAGE Publications Ltd,
2017.
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Series: | SAGE Knowledge. Cases.
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Subjects: | |
Online Access: | SAGE |
Summary: | Start-up company zipRealty is a real estate brokerage that leveraged the Internet on the belief that selling or buying a home could be faster, easier, and more efficient than was possible with existing approaches to residential home transactions. Despite zipRealtys successes, the company experienced a series of external and internal challenges. |
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Item Description: | Originally published in Chatman, J. (2001). zipRealty: Leading a start-up to the next level (B). The Berkeley-Haas Case Series. University of California, Berkeley. Haas School of Business. |
Physical Description: | 1 online resource. |
ISBN: | 1526410745 9781526410740 |