Personal brand creation in the digital age : theory, research and practice /

Personal brand creation in the digital age : theory, research and practice / Mateusz Grzesiak.

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Bibliographic Details
Main Author: Grzesiak, Mateusz (Author)
Format: Ebook
Language:English
Published: Cham, Switzerland : Palgrave Macmillan, [2018]
Edition:First edition.
Series:Palgrave pivot.
Subjects:
Branding (Marketing)
Social media > Economic aspects
Business.
Internet marketing.
Online Access:Click here to view this book
Description
Physical Description:1 online resource (xvi, 185 pages) : illustrations.
ISBN:3319696971
9783319696973
Availability

Online

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