Graphic design discourse : evolving theories, ideologies, and processes of visual communication / edited by Henry Hongmin Kim ; foreword by Steff Geissbühler.
"Since its inception, the field of graphic design--whose primary aim is visual communication--has struggled between two contradictory poles: design resulting from a rigorous, fixed set of rules, and design that expresses the hand of the artist. But what if designers focused on process and criti...
Saved in:
| Other Authors: | , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
New York :
Princeton Architectural Press,
[2018]
|
| Edition: | First edition. |
| Subjects: |
MARC
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| 245 | 0 | 0 | |a Graphic design discourse : |b evolving theories, ideologies, and processes of visual communication / |c edited by Henry Hongmin Kim ; foreword by Steff Geissbühler. |
| 246 | 3 | 0 | |a Evolving theories, ideologies, and processes of visual communication |
| 250 | |a First edition. | ||
| 264 | 1 | |a New York : |b Princeton Architectural Press, |c [2018] | |
| 264 | 4 | |c ©2018 | |
| 300 | |a 455 pages : |b illustrations ; |c 25 cm | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a unmediated |b n |2 rdamedia | ||
| 338 | |a volume |b nc |2 rdacarrier | ||
| 504 | |a Includes bibliographical references. | ||
| 505 | 0 | 0 | |t Graphic design discourse -- |t Disruption of convention: against humanism -- |t Modernism, the beginning: rational and critical thinking -- |t Artist, designer, and engineer: an age of new aesthetics -- |t Language, type, and typography: dissemination of information -- |t Postmodernism and de(con)structionism: expressing subjectivity -- |t Auteurism: authority and authenticity -- |t Design ethics: ideology and faith -- |t Essential design: toward timelessness -- |t Structural process of design: consilience and concrescence -- |t Graphic design discourse. |
| 520 | |a "Since its inception, the field of graphic design--whose primary aim is visual communication--has struggled between two contradictory poles: design resulting from a rigorous, fixed set of rules, and design that expresses the hand of the artist. But what if designers focused on process and critical analysis over visual outcome? Through a carefully selected collection of more than seventy-five seminal texts spanning centuries and bridging the disciplines of art, architecture, design history, philosophy, and cultural theory, this illuminating anthology establishes a new paradigm for graphic design methodologies for the twenty-first century"-- |c Provided by publisher. | ||
| 650 | 0 | |a Visual communication |x Methodology |9 739833 | |
| 650 | 0 | |a Graphic arts |x Methodology |9 743248 | |
| 700 | 1 | |a Kim, Henry Hongmin, |e editor. |9 903547 | |
| 700 | 1 | |a Geissbuhler, Steff, |d 1942- |e writer of foreword. |9 224897 | |
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