Creative research : the theory and practice of research for the creative industries / Hilary Collins.

"Creative Research helps readers define their research problem, decide on an appropriate research process and then undertake the project. Throughout the book, Hilary Collins introduces and analyzes different techniques and procedures for collecting and analyzing a variety of data. The skills ne...

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Bibliographic Details
Main Author: Collins, Hilary (Author)
Format: Ebook
Language:English
Published: New York : Fairchild Books, 2017.
Edition:Second edition.
Series:Required reading range.
Subjects:
Online Access:Click here to view this book
Description
Summary:"Creative Research helps readers define their research problem, decide on an appropriate research process and then undertake the project. Throughout the book, Hilary Collins introduces and analyzes different techniques and procedures for collecting and analyzing a variety of data. The skills necessary to promote the effectiveness and validity of research within the creative industries are highlighted in case studies, all of which also demonstrate what a well-designed research project can achieve. New to the second edition are detailed explorations of design thinking and ethnography as well as all new case studies throughout.""--
Physical Description:1 online resource.
Bibliography:Includes bibliographical references and index.
ISBN:1474247091
9781474247092
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