Innovation and strategy /

Innovation and strategy / edited by Rajan Varadarajan, Satish Jayachandran.

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Bibliographic Details
Other Authors: Varadarajan, Rajan (Editor), Jayachandran, Satish (Editor)
Format: Ebook
Language:English
Published: United Kingdom : Emerald Publishing, 2018.
Edition:First edition.
Series:Review of marketing research ; Volume 15.
Subjects:
Technological innovations.
Marketing > Technological innovations
Online Access:Click here to view this book
Description
Physical Description:1 online resource (371 pages).
ISBN:1787548287
9781787548282
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Online

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