Higher education marketing in Africa : explorations into student choice /

Higher education marketing in Africa : explorations into student choice / Emmanuel Mogaji, Felix Maringe, Robert Ebo Hinson, editors.

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Bibliographic Details
Other Authors: Mogaji, Emmanuel (Editor), Maringe, Felix (Editor), Hinson, Robert (Robert Ebo) (Editor)
Format: Ebook
Language:English
Published: Cham : Palgrave Macmillan, [2020]
Subjects:
Education, Higher > Africa > Marketing.
Universities and colleges > Africa > Marketing.
College students > Africa > Attitudes.
Branding (Marketing) > Africa
Online Access:Springer eBooks
Description
Physical Description:1 online resource (xx, 419 pages) : illustrations
Bibliography:Includes bibliographical references and index.
ISBN:3030393798
9783030393793
303039378X
9783030393786
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Online

Springer eBooks
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