Parks Canada's Rouge National Urban Park : an opportunity to showcase Canada's true nature / Anahita Khazaei, Statia Elliot & Mike von Massow.
Visitation is a key performance measurement for park agencies as national parks depend on public visitation and support to receive their required resources (Eagles & McCool, 2002). Park agencies face a general trend toward declining visitation, especially in metropolitan areas and among youth an...
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Main Authors: | , , |
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Format: | Ebook |
Language: | English |
Published: |
London :
International CHRIE,
2018.
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Series: | SAGE Business Cases.
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Subjects: | |
Online Access: | SAGE |
Summary: | Visitation is a key performance measurement for park agencies as national parks depend on public visitation and support to receive their required resources (Eagles & McCool, 2002). Park agencies face a general trend toward declining visitation, especially in metropolitan areas and among youth and culturally diverse communities. This case looks at opportunities for Parks Canada to increase youth visitation through both domestic and international tourism, with specific focus on the establishment of Canada's first national urban park in the Greater Toronto Area. |
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Item Description: | Originally Published InKhazaei, A., Elliot, S., & Von Massow, M. (2018). Parks Canada's Rouge National Urban Park: An opportunity to showcase Canada's true nature. Journal of Hospitality & Tourism Cases, 6(3), 37-47. |
Physical Description: | 1 online resource : illustrations. |
Bibliography: | Includes bibliographical references and index. |
ISBN: | 1529716888 9781529716887 |