Parkbus : A Combined Sustainable Transportation Solution for Residents and Visitors / Rachel Dodds, Ted Rogers School of Hospitality and Tourism Management, Ryerson University, Canada and Boris Issaev, Parkbus Inc.
This case recounts how Parkbus, a social innovation organization founded in 2010 in Ontario, Canada, simultaneously improved access for people with less mobility to experience nature, and reduced carbon emissions and congestion. Through partnerships with key Canadian organizations such as the Toront...
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| Main Authors: | , |
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| Language: | English |
| Published: |
[Wallingford] :
CAB International in association with team,
2021.
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| Series: | CABI tourism case studies.
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| Subjects: | |
| Online Access: | Click here to access resource |
| Summary: | This case recounts how Parkbus, a social innovation organization founded in 2010 in Ontario, Canada, simultaneously improved access for people with less mobility to experience nature, and reduced carbon emissions and congestion. Through partnerships with key Canadian organizations such as the Toronto Dominion Bank, Mountain Equipment Co-op and Parks Canada, this case highlights a sustainable transportation and tourism innovation, as well as positive externalities and opportunities that can be created by small but well-placed and well-timed initiatives. |
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| Published: | May 2021. |
| Physical Description: | 1 online resource (6 pages) : illustrations, photographs Also available in print format. |
| Bibliography: | Includes bibliographical references. |
| DOI: | 10.1079/tourism.2021.0014 |