Periodical

Credit crunching the numbers.

Ngā taipitopito rārangi puna kōrero
Taitara: Credit crunching the numbers.
Ngā kaituhi: Stone, Philip
Puna: Bookseller. 6/18/2010, Issue 5437, p27-27. 1p. 1 Color Photograph, 3 Charts.
Whakarāpopotonga: The article looks at the sales performance of books on business and computing in Great Britain in 2009 and 2010. Based on data from Nielsen BookScan, sales of business books have dropped by 0.6% year on year (yoy) in 2009 and another 5.9% reduction during the first 16 weeks of 2010. It notes a 52.6% increase in the yoy sales in Penguin on April 17, 2010 as a result of the sales of the books "Freakonomics" and "Too Big to Fail," by Andrew Ross Sorkin. Also stated is the reduction in the value of the computing market between 2001 and 2008.
Ngā kupu marau: *Sales, *Sales forecasting, *Book industry, *Business literature
Ngā kupu matawhenua: United Kingdom
Kamupene/Hinonga: Penguin LLC
Reviews & Products: Freakonomics: A Rogue Economist Explores the Hidden Side of Everything (Book), Too Big to Fail: The Inside Story of How Wall Street & Washington Fought to Save the Financial System & Themselves (Book)
ISSN: 00067539
Pātengi raraunga: Business Source Complete
Kāore te kuputuhi katoa e whakaaturia ana ki te manuhiri.